Showing posts with label launch. Show all posts
Showing posts with label launch. Show all posts
Grand opening.PRLog (Press Release) - May 15, 2012 -
Hollywood, CA – May 15, 2012 – Hollywood’s sightseeing options changed forever today with the debut of the Bikes and Hikes LA/Madame Tussauds Hollywood On Location bike tour. City Councilman Tom LaBonge, who of course, arrived via bike, presented an official proclamation to the assembled Madame Tussauds Hollywood and Bikes and Hikes LA execs and the crowd packing Hollywood Boulevard. His enthusiasm for this new venture was contagious judging by his remarks: “biking through a city is the best way to truly experience its people, architecture and attractions.”  

“Why be part of LA’s traffic when you can pedal right past it?” asks http://BikesandHikesLA.com founder Danny Roman. He’s bullish on the prospects of expanding his successful eco-touring company into the heart of Hollywood.  “Everywhere else in the world, city bike tours are the rule, not the exception. We’re thrilled to team with Madame Tussauds Hollywood as doing so brings us even closer to those visitors eager to explore LA.” He adds: “Our goal is to get them closer to the sites than any other touring option available today.”

Teenagers from the non-profit organization, It’s Time 4 Kids, took the first On Location guided tour and pedaled through the storied streets of Hollywood and then enjoyed Priority Access to Madame Tussauds Hollywood after the tour. The launch synched up with the jam-packed schedule of Bike Week LA which concludes this Friday.

The On Location tour leaves three times a day from Madame Tussauds Hollywood and includes a top-of-the-line hybrid bike, safety helmet and some refreshing water and Priority Access to Madame Tussauds Hollywood. It’s a fantastic excursion for both native Angelenos and those visiting from out of town. Sightseeing highlights include: Hollywood & Highland/The Walk of Fame, the Capitol Records Building, the Hollywood Forever Cemetery, the Farmers Market/Grove, Pan Pacific Park/ Holocaust Museum, La Brea Tar Pits, LACMA, Paramount Pictures, CBS Television City,  Larchmont Village, Hancock Park, Melrose Avenue, and so much more. The 12-mile tour lasts about 2.5 hours and is an easy ride, perfect for anyone comfortable on a bike.

Photo:
http://www.prlog.org/11876166/1


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9 September 2011 Last updated at 07:25 GMT  Barnes & Noble's Nook was the inspiration for a Waterstone's e-reader Waterstone's is to launch a digital e-reader to rival Amazon's Kindle next year.


The company's managing director, James Daunt, told the BBC he had been inspired by Barnes & Noble's successful Nook device.


The US bookseller is one of the few high street retailers to have challenged Amazon's growing dominance in both physical and electronic sales.


Amazon customers now buy more Kindle titles than paper versions.


Waterstone's is currently in the midst of a shake-up after being bought from HMV Group by Russian businessman Alexander Mamut.


James Daunt was brought in by the new owner in an attempt to reverse its declining sales.


Entering the hardware market would be an ambitious move for Waterstone's and likely involve it partnering with a major electronics company.


Barnes & Noble teamed-up with Taiwanese manufacturer Foxconn - best known for making the iPhone - in 2009 to create the Nook.


The American retailer predicted last month that it would sell around $1.8bn (£1.1bn) in Nook e-books by the end of the financial year.


Amazon does not provide a detailed breakdown of e-book sales and has never revealed the number of Kindle devices sold, other than to say it is in the millions.


However, Mr Daunt believes that Barnes and Noble has managed to claw back market share from its online rival by linking the electronic product with its high street stores.


Nook owners are allowed to read for free in Barnes and Noble stores for up to one hour each day.


"We in Waterstone's need to offer you a digital reader which is at least as good, and preferably substantially better, than that of our internet rival, and you will have a much better buying experience purchasing your books through us," Mr Daunt told BBC Radio 4's You and Yours programme.


Waterstone's e-reader project was "well down the planning line", according to Mr Daunt, and would launch in Spring 2012.


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